The restart of the made in Italy fashion will be marked by the return in presence of greats international kermesse.
Thanks to the Resolution of Draghi Government for the reopening of fairs, entrusted to Minister Massimo Garavaglia, the major international trade fairs, hosted in Italy are back in attendance.
It starts at the end of June with the Pitti Immagine summer salons: Pitti filati from 28 to 30 june 2021 at the Leopolda station in Florence; Pitti uomo and Pitti baby from 30 June to 2 July 2021 at Fortezza Basso (Firenze) and Pitti fragrances from 17 to 19 September at Leopolda station.
On 6 and 7 July it will be the turn of Milano Unica, the reference fair for fabrics and accessories from high-end women’s and men’s clothing hosted by Fieramilano Rho.
It also returns in presence Expo Riva Schuh, the reference international fair of volume footwear and its dedicated salon to accessories, Gardabags. This two events will take place in Riva del Garda from 18 to 20 July 2021.
The return in presence of trade fairs let us hoping for the best for the restart of made in Italy fashion. However , despite the great organizational work and the application of the most rigid anti-Covid rules, i twill be not be possible to record the large numbers of the past. In fact international travels arous great concern.
The ongoing health emergency makes arrivals difficult from China and the rest of Asia. We wish , therefore, in an improvement of flows from Northern Europe and the United States where vaccination campaign could make transfers possible
Even if it is impossibile to make forecasts on buyers, it is certain that Italian trade fair system will avoid overlaps and will build a calendar with a market logic.
Credits ph.: Laconceria.it
